This Monday’s good green news features 350.org.  This global organization, led by author and environmentalist, Bill McKibben, focuses on global grassroots efforts to raise awareness of climate change caused by human impact, to confront climate change denial and to cut emissions of carbon dioxide, all in an effort to slow global warming.  The group’s name derives from climate scientist, James Hansen‘s, assertion that any atmospheric concentration over 350 parts per million is unsafe.  Rather than being one organization, 350.org is a global network of over 200 organizations around the world.

A primary feature of 350.org is its 350 workshop.  This group has helped organize workshops in more than 20 countries.  The staff members assist climate change campaigns in the development of skill building activities that effectively articulate their points.  They focus on leadership, organization and communication as the key components necessary to build the political will to solve the climate crises.  They help local green groups to organize marches, to participate in non-violent demonstrations in the Middle East, and to lobby political leaders on matters relative to climate change and clean energy.  Their primary goal is to utilize a worldwide approach to create a huge wave of climate activism globally that cannot be ignored and will lead to lasting large-scale changes.

Each year 350.org identifies key campaigns of concern.  Its current projects include moving India beyond coal, ending fossil fuel subsidies and showing the human face of climate change.  350.org boasts a very user-friendly website loaded with information on its organization’s mission, projects and available workshops.  The website also provides access to membership, as well as an opportunity to donate to help this worthy cause finance its missions.  350.org leads by example in the movement to fight climate change and to save the planet.  This organization presents a great opportunity to live green, be green.

Grassroots networking to fight climate change

 

US Open Is Going Green With Viridian

I bet you have never heard of the company, Viridian Energy.  Didn’t think so.  Neither had I until a couple of days ago.  But you know what?  I am glad I finally did, and I am also willing to bet that after reading this post, you’ll be damn glad you did so.

After reading up on the Norwalk, Connecticut-based company, I can honestly say Viridian is looking to change the landscape of energy supply and has gotten off to a great start doing just that.  As a retail energy supplier, the company aims to be socially responsible in its operations and deliverables.  In addition to providing green energy within their current markets — including New York, New Jersey, Pennsylvania, Maryland, Illinois, and of course, Connecticut — Viridian places extra emphasis on making those resources affordable, as well.  It is the company’s hope that this can facilitate consumers’ decisions to switch to their eco-friendly energy solutions, from those of more traditional providers.

In fact, resting on the core values of environmental sustainability, reliability, empowerment, integrity, and customer focus, Viridian Energy views affordability to be of fundamental importance in is overall aim and purpose:

Viridian Energy provides greener electricity at an affordable price, allowing our customers and independent Associates to make a difference in the environment and their personal lives simply by switching energy providers.

We are proud to stand out among competitors who charge a significant premium for green electricity. We understand that you may not be able to pay more but still want to do your part. We take a lower profit in order to deliver a higher quality product, offering the best of both worlds – greener electricity and affordable prices.

Needless to say, LGBG by PMD United is in support of everything Viridian stands for.  However, what we loved even more than learning about Viridian Energy’s products, was learning about the initiatives they have taken in the world of tennis, specifically in relation to the US Open taking place in Flushing, Queens, in New York City.

Viridian Energy understands the impact that widespread travel of participants and spectators to and from the US Open can and will have on the environment.  For this reason, the company has taken it upon itself to purchase 455 metric tons of carbon offsets in an effort to negate the environmental impact of the estimated 2.2 million miles of local and air travel associated with the tournament.  The carbon offsets to be used are Green-e Climate and Carbon Standard certified and were purchased domestically.  This is a fantastic program to help the US Open go green, and we applaud the company for its pledge and commitment to its initiatives.

For more about carbon offsets,we recommend reading Sarah Dowdey’s great article on How Carbon Offsets Work.

For even more on Viridian Energy’s full sustainability initiatives and programs, we recommend you start reading up on them here.

Financially backing programs that are supporting the trend of green movements is becoming increasingly popular. Companies such as Wells Fargo, Goldman Sachs, and most recently, Bank of America, have all agreed to invest billions of dollars into the environment. Some could refer to this as the “greening of Wall Street”.

The aforementioned Wall Street companies have recently been backing projects or companies in sectors such as renewable energy, emissions reduction, and reduced-carbon transportation. Whether they are doing this for their own personal beliefs or because they are feeling the heat from outsiders, all that matters is that they are doing their part to improve the environment.

Carbon Sciences Inc., the developer of breakthrough technologies to make transportation fuels, hydrogen and other valuable products from natural gas has acknowledged the recent strides towards improving the environment. Hopefully, the recent investments will go towards the recent natural gas boom, but also, towards reducing green-house gas emissions and how technology could be used to turn CO2, carbon dioxide, into transportation fuels.

Just because you aren’t a large multinational corporation with billions of dollars, that doesn’t mean you can’t do your part to improve the environment. Continue doing the right things, and you, too, can make a difference.

A little bit goes a long way.